(3) The company is based in China likely. Admittedly, there is probably statutory or case law that clears this issue. It's hard to definitively call a claim deceptive or misleading when its status as a claim is debatable. (2) It depends on how we are defining a "claim," because most of these games seldom make any actual claims about the gameplay. But that will likely not hold up as damage in any court jurisdiction anywhere. Because of this, installing the product under perhaps misleading circumstances causes no unavoidable harm to the consumer, except maybe for the limited space needed to download it. And if they choose to buy something within this free game, it will generally be with the knowledge that the game is different from the advertisement. Even though you can eventually buy things within most of these games, most reasonable people will witness the difference between the advertisement and the game before doing so. (1) As others have said, it is free to purchase.
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